1. It's a great reason to fundraise.

No matter what issues your organization focuses on, World Animal Day is a great opportunity to fundraise for your cause by hosting a fundraising event on or around World Animal Day. Alternatively, time is money, so if hands-on help is what your organization needs, World Animal Day is the perfect reason to organize a volunteer work day to tackle the tasks that have been lingering on your organization’s to do list!

2. It's a great peg for getting media attention.

When submitting a press release or article to a news outlet, you usually need a “peg” to “hang” your story on. World Animal Day can be that peg! Asking readers to consider your organization’s cause for World Animal Day is a great way not only to raise awareness for World Animal Day, but also to tell your organization’s story and highlight your important work to a relevant audience.

3. You can celebrate in your own unique way.

World Animal Day is useful for organizations because they can adapt the holiday to their own cause. Every organization can be involved, regardless of time or budgetary constraints, since your event can be as big or as small as you want. And, because World Animal Day is so broad, whether you work on companion animal, farm animal, wildlife, or lab animal issues, the work your organization does to support animal protection fits under the World Animal Day umbrella.

4. It's completely inclusive

There are many calendar days throughout the year for different animal issues, and these are fantastic ways to spread awareness in their own right. However, the beauty of World Animal Day lies in its inclusiveness—all animal issues are of equal importance. It also serves as a way to unite the many branches of the animal protection movement, and remind us that no matter what issue lies closest to our heart, that we’re all part of a broader goal: a kinder world for animals.

There’s just a few days left before this year’s World Animal Day, but even if your organization can’t put on a full blown event this year, there’s still ways to participate!

You can get social by using the #WorldAnimalDay hashtag, and participate in the World Animal Day Global Wave campaign. You can also join events in your area or download iron on transfers to make your own World Animal Day shirts! For more information about how to get involved in World Animal Day, visit the official WAD website.