Module 7: Top Tips

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Thursday, 27 March 2014 14:02

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Plan your lobbying strategically – including a mix of different ways of lobbying using a range of communications
Develop a clear understanding of legislative processes
Pay attention to timing
Focus for maximum impact
Be clear about your primary ‘ask’
Demonstrate both the problem and possible solutions
Develop the most effective arguments to use, based on your assessment of what will influence your target
Work on gaining policy influence – building your support base and weakening opposition
There is further advice on effective communications in Module 6 on ‘Media and Communications’.

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