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Course Glossary

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Acronyms

AW
Animal Welfare
CESI
Community Empowerment and Social Inclusion Learning Program
CIWF
Compassion in World Farming
ECEAE
European Coalition to End Animal Experiments
ECFA
European Coalition for Farm Animals
EU
European Union
FAO
Food and Agriculture Organization of the United Nations
FIAPO
Federation of Indian Animal Protection Organizations
HSI
Humane Society International
IFAW
International Coalition for Animal Welfare
IFC
International Finance Corporation
IMF
International Monetary Fund
INGO
International NGO
ISPA
International Society for the Protection of Animals
M&E
Monitoring and Evaluation
NGO
Non-Governmental Organization
OIE
World Organization for Animal Health
PAAWA
Pan African Animal Welfare Alliance
RSPCA
Royal Society for the Prevention of Cruelty to Animals
SADC
Southern African Development Community
SARAWS
Southern African Regional Animal Welfare Strategy
SMART
Specific, Measurable, Achievable, Relevant and Time-bound (Objectives)
SWOT
Strengths, Weaknesses, Opportunities, and Threats
TNCs
Transnational Corporations
VSO
Voluntary Service Overseas
WAN
World Animal Net
WFPA
World Federation for the Protection of Animals
WSPA
World Society for the Protection of Animals
WHO
World Health Organization

 

Advocacy Terms

Allies
Groups or individuals who share your policy change aim
Ask
The core request of your advocacy campaign
Audience
The person selected to receive your message (this could be a direct or indirect target)
Indirect Target
Person selected to bear influence on your advocacy target (also known as a secondary target)
Issue Research
Research on your advocacy issue
Messages
The main points that you want to get across in your advocacy, in support of your ask
Messenger
The person chosen to deliver your message(s)
Monitoring &
Evaluation
Monitoring is ongoing checking (that your advocacy is 'on track', and evaluation is a final assessment
Opponents
Groups or individuals who counter or oppose your policy change aim
Other Players
Other organizations working in the same field and/or on the same issue (similar organizations)
Policy Context
Research
Research on the policy environment affecting the issue (including: the policy environment, the policy system, and people and organizations)
Policy Windows
Brief periods where there are unusual opportunities for policy change
Target
The policymaker selected to be the person to whom your advocacy message is addressed - because they have the best opportunity to make policy change also known as a primary target)
Transparency
The openness of the policy system and procedures (to the public and civil society)

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