Module 5: Top Tips

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Use campaigning if you need to demonstrate public support for your advocacy issue.
To give impact, you must use inspiration and creativity!
It is vital for a campaign to have both a final aim and interim steps along the way –to provide motivational ‘high points’ to maintain interest and ensure progress towards success.
Use a range of tactics and actions to keep your campaign interesting.
Use a range of targeted campaign materials to support your campaign.
Study other campaigns around the world, making sure to adapt the pick of these to your own situation before use
To mobilize supporters and the public remember the advice given in Module 4 (on Networking & Alliances).
Effective use of the media is a winning way to reach the public. There will be useful advice on ‘Media and Communications’ in Module 6.